Brand Extension
HP Selected as a Nominee for Best Corporate Brand for the 2020 Licensing International Excellence Awards

LMCA is excited to announce that our client HP® has been nominated for the 2020 Licensing International Excellence Awards for Best Corporate Brand.  Each year the Licensing International Excellence Awards recognizes the most outstanding creativity and performance in the licensing industry by showcasing the best of the best in all major segments of licensing.


Through licensing, HP, one of the world’s most recognizable computer and printer brands, has extended into complementary product categories that have enhanced HP’s core brand equity and created opportunities to connect with their consumers in new and exciting ways. LMCA has helped engineer licenses for HP mobile projectors, shredders and document finishing equipment, and specialty paper media.

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We are honored to have our client HP  included in this year’s Licensing International Excellence Awards. To read the full list of nominees please visit Licensing International’s website here.

To learn more about how licensing can help grow your business, reach out to us at



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