Brand Extension
Scaling Success: Westinghouse Announces New Luggage Scales

Westinghouse recently unveiled a new line of luggage scales as part of their licensing partnership with American Weigh Wholesale (AWS). AWS has a strong presence in e-commerce, distributing both domestically and internationally.  The new Westinghouse scales will provide customers with the very best in weighing technologies from an expert in scale manufacturing.


The Westinghouse product focus will be precision weigh scales, including a variety of residential bathroom and kitchen, commercial kitchen, medical and shipping scales. The goal of these scales is to build a dominant presence in the market, with new and exciting Westinghouse scale offerings for both online and retail distribution channels.


To learn more about opportunities to become a licensee partner for the Westinghouse Brand or to hear about how licensing can help your business grow, please contact us at or call us at 212-265-7474 x 200.


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